{"id":39687,"date":"2018-11-06T17:10:53","date_gmt":"2018-11-06T15:10:53","guid":{"rendered":"https:\/\/blog.superhosting.bg\/?p=39687"},"modified":"2022-02-24T13:08:21","modified_gmt":"2022-02-24T11:08:21","slug":"quality-images-boost-sales","status":"publish","type":"post","link":"https:\/\/blog.superhosting.bg\/en\/quality-images-boost-sales.html","title":{"rendered":"How High Quality Images Can Influence Your Sales?"},"content":{"rendered":"<p>The rapid development of new technologies is a prerequisite for contemporary online sellers to face the serious challenge of finding new ways to reach&nbsp;more users&nbsp;and turn them into loyal customers.<\/p>\n<p>We admit this is not an easy task, but we can offer a piece of useful advice about how to deal with the situation. Having high quality images is a must for building an <a href=\"https:\/\/blog.superhosting.bg\/en\/online-domains.html\" title=\"Want to have an \u0430ttractive website? Choose .online domain\" target=\"_blank\" rel=\"noopener noreferrer\">attractive online store<\/a>. This not only improves the overall appearance of your website, but also influences perceptions and shopping intentions.<\/p>\n<h5 style=\"border-bottom: dotted 1px #000; padding: 5px; margin: 16px auto;\"><strong>5 ways in which high quality images influence online sales<\/strong><\/h5>\n<ul class=\"listystars\">\n<li><strong>Drawing attention<\/strong><\/li>\n<p>Quality images on your website most surely grab users\u2019 attention. They get interested in learning more details about <a href=\"https:\/\/blog.superhosting.bg\/en\/product-description-improvement.html\" title=\"Product Descriptions: 3 Reasons to Improve Them\" target=\"_blank\" rel=\"noopener noreferrer\">the products<\/a>, offered by&nbsp;your online store. Quality images persuade your customers into the high quality of the items you sell since they act as a visual proof of product descriptions.<\/p>\n<li><strong>Evoking emotions<\/strong><\/li>\n<p>Have you ever thought how many of your online purchases were made under the impact of a certain emotion you had?<br \/>\nWhether you call it love at first sight, a strong impulse, excitement or a pleasant addiction, it is a fact that impulsive shopping is usually stimulated by something irrational.<\/p>\n<p>What made you click the \u201cBuy\u201d button?<br \/>\nIf you start analyzing the reasons you would most probably find out that the image contributes a lot to making your decision. A quality image can influence your purchasing decision since it adds value to the product. The colors, the tiny details and perspective to the product can make you prefer a certain item over another from the same category.<\/p>\n<li><strong>Reflecting your business identity<\/strong><\/li>\n<p>Product photography is your brand&#8217;s unique signature especially when you develop in the field of <a href=\"https:\/\/blog.superhosting.bg\/en\/what-is-saas.html\" title=\"SaaS - The Most Suitable Platform for Your Online Store\" target=\"_blank\" rel=\"noopener noreferrer\">e-commerce<\/a>. Think about how you would like to be perceived by users when they browse your online store. Images are a key factor for this perception because to a certain extend they predefine how much time&nbsp;your customers spend on your website.<br \/>\nDo not expect users to visit <a href=\"https:\/\/blog.superhosting.bg\/en\/store-domain-a-great-opportunity-for-your-online-store.html\" title=\".STORE Domain - a Great Opportunity for Your Online Store\" target=\"_blank\" rel=\"noopener noreferrer\">your store<\/a> again if you do not offer anything valuable. Hence customers will not treat your business with loyalty and respect.<\/p>\n<li><strong>Improving product image<\/strong><\/li>\n<p>As much as exciting product descriptions you may have, an image speaks ways better. It helps users to get oriented easily in the texts they are reading. The reason for this is that human brain processes visual content a lot faster than the information a text contains. So users are very unlikely to purchase a product without seeing an image of it.<\/p>\n<li><strong>Reaching more customers<\/strong><\/li>\n<p>That\u2019s right! One of the biggest advantages of high quality product photography is that it might be shared with an unlimited number of users. If your customers like and value what they see on your online store\u2019s webpages, there is a big chance they will also show it to their friends and relatives.<\/p>\n<p>Treat good images as a meaningful investment which will spare some of your expenses for advertising. Sharing on social networks and platforms is a tool for making your brand more and more popular.<\/p>\n<p>Do not underestimate the power of visual communication. This is the fastest way you could influence <a href=\"https:\/\/blog.superhosting.bg\/en\/buyer-persona-business-success.html\" title=\"Buyer Persona \u2013 The Key to Your Successful Business\" target=\"_blank\" rel=\"noopener noreferrer\">your target audience<\/a> and show them who you are&nbsp;what your business is about&nbsp;and why customers should choose you before the competition.<\/p>\n<div class=\"boxorangedashedborder01\"><strong>Tip:<\/strong> You already have impressive images of your products? It\u2019s time you upload them to your online store&nbsp;with just a few clicks. You do not need profound technical expertise, just a pinch of enthusiasm, a well-functioning strategy and dedication.<\/div>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Do not underestimate the power of visual communication. This is the fastest way you could influence your target audience and show them who you are.<\/p>\n","protected":false},"author":36,"featured_media":63199,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[121],"tags":[299],"class_list":{"0":"post-39687","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-superhosting-ecommerce-en","8":"tag-shopiko-en"},"aioseo_notices":[],"modified_by":"\u041c\u0430\u0434\u043b\u0435\u043d\u0430 \u041c\u0435\u0442\u043e\u0434\u0438\u0435\u0432\u0430","post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/posts\/39687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/comments?post=39687"}],"version-history":[{"count":2,"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/posts\/39687\/revisions"}],"predecessor-version":[{"id":63200,"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/posts\/39687\/revisions\/63200"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/media\/63199"}],"wp:attachment":[{"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/media?parent=39687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/categories?post=39687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.superhosting.bg\/en\/wp-json\/wp\/v2\/tags?post=39687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}